Mass Media And The Fashion Magazine Media Essay

Mass Media And The Fashion Magazine Media Essay Fashion magazines are a printed periodical publication of articles which are often illustrated indicating the recent trends in the fashion industry depicting the latest models of clothing, perfumes and shoes indicating their current prices. They also features articles on holiday destination guides and celebrity styles, best buys of fashionable items and gift guides, the best fashion, beauty, shopping, health, runway slideshows, travel and culture trends as the main contents of fashion magazines. (Wales, 2010) Fashion magazines are normally produced at regular intervals and are one of the major media of mass information regarding the fashion industry. The general model of the magazine exerts a great influence among its readers as it indicates the various interests of different people and social classes hence greatly influencing fashion trends and fashion related purchasing patterns among various individuals and organizations, depicting how greatly fashion magazines influence the public opinion regarding fashion. These magazines enable individuals to examine events in a broad perspective and only to dwell on what is most important which is mostly done through illustrations which show case models, entertainers and public figures clad in the various models of clothes, shoes and cosmetics. Following a tremendous increase in the volume and complexity in the information produced by modern society, the role of the fashion magazine as a medium of presenting, analyzing and evaluating factual fashion material has increased significantly in the recent years. There were plenty of fashion magazines around the turn of the 19th century. With the French magazines making the most impact in the world of fashion, they acted as trendsetters to other fashion magazine publications. Following changes in technology, leisure, work, cultural and moral values lifestyle trends have been turn influencing the clothes we wear. The first fashion magazine to report on the worldà ¢Ã¢â€š ¬Ã¢â€ž ¢s fashion trends was the Le Mercure Galant whose name which refers to the god Mercury; messenger of the gods was founded in 1672 and produced in 1678 by the writer Jean Donneau de Vise. (Ellwood, 1999) This magazine indicates how the French invented fashion and glamour from back in the 17th century up to the early 19th century. The magazine was founded with its main objectives being to inform the well-to-do society about life in the artistic and literally circles featuring developments in courts, theatrical and fashion reviews, songs and news on the latest gossip on marriages and other major social events. Its publication stopped in 1674, but in 1677 its publication started once again with the magazineà ¢Ã¢â€š ¬Ã¢â€ž ¢s name being changed to Nouveau Mercure galant which was a monthly issue as opposed to its earlier version the Le Mercure Galant which appeared irregularly. This magazine played a major role in the propagation of news on luxury goods, court life and fashion at the time both locally and overseas. In the 1724 the title of the Nouveau Mercure gallant was changed to Mercure de France which became the overt trendsetter of French arts and humanities as it played a major role in the à ¢Ã¢â€š ¬Ã…“Quarrel of the Ancients and the Modernsà ¢Ã¢â€š ¬Ã‚ , a debate on whether the arts and literature of the 17th century had achieved more than the illustrious writers and artists of antiquity. Hence gaining it the title of the most important literary journal in prerevolutionary France. . But during the revolutionary era its title was temporarily changed to le Mercure Francais. In 1811 its publication was stopped with the review being resurrected in 1815 and being published last in 1825. Providing a fashion magazine entails undertaking a very detailed research in order to assess the prevailing mood of a particular season and also so as to identify the trends to be photographed and articles to feature in a particular edition. Photos of galleries and runway shows and of gifts, holiday desti nations make up the larger part of fashion magazines. But in order to make those photos to look perfect they have to be edited which is normally carried out by fashion magazine editors. Hence the reason why most fashion editors use such publishing software such as adobe Photoshop to edit the photographs collected from their research. The process of producing a fashion magazine involves the following several steps. The first step requires an individual to come up with a concept of what to include in that particular fashion magazine. This is the initial stage before starting a fashion page. It involves planning the idea that one plans on putting on a page, which should be something that readers should enjoy seeing and finally buy. This should be done with considerations about the season and hence suggesting an appropriate fashion trend that will be fascinating to readers. The second step involves gathering of the necessary prerequisite materials to be included in the fashion page .It in includes collecting and assembling articles and photos from the research carried out earlier on; that one would want to include in the fashion magazine. Photos should be of high resolution and need to be edited by cropping and resizing before being saved on file. Articles should be in PDF or word format while photos being in picture extensions like jpeg or bmp. Creating of pages is the stage that follows. It involves use of publishing software like Adobe Photoshop. Through which a new file is created which now becomes the new field on which the fashion page will be created and designed with the name of a particular page being written in the name slot. The page can be preset by changing the background to a different colour to make it more attractive and presentable. The fourth stage involves placing of the selected images in the page created. This step involves placing the selected photos in the page created. Editing of images with the designated photo on the fashion page is the fifth stage. It involves changing the effects of the photos uploaded by moving it to the desired place and design by adjusting it to the desired size. This requires great creativity and imagination in order to come up with a superbly attractive fashion page. The sixth step is inserting of text or captions alongside the photos that have been placed on the page and with this the page design is finished. After which the page is saved prior to printing. Printing the fashion pages is the final stage of preparing a fashion magazine. The already saved fashion pages are printed with an overview of how the pages being printed will look like. Vogue is the most popular fashion magazine as of now. It was founded in 1892 by Arthur Baldwin Turnure as a bimonthly publication. The magazine focused mainly on fashion trends during that period but it also featured columns on sexuality. In 1973, the magazine underwent some extensive editorial and stylistic transformation as a response to changes in the lifestyle of the target audience. Nowadays, the most profitable and biggest fashion magazine company is still the Vogue magazine. This is due to the fact that it showcases unique models which attracts many customers and is also one of the magazines that most readers vote as the best as it covers a wide range of fashion products. There exists a deep relationship between mass media and the fashion magazine. With fashion magazines being an important media of mass information they exert a great influence among its readers. For the readers with trendy fashion ideas, they can use fashion magazines to learn about new collections being delivered by fashion designers. This could play to their advantage as such readers will get to read about such collections even before they actually get to the fashion malls. Fashion magazines are primarily published to give its readers ideas on how to improve their sense of fashion, improve their careers, health and finances. When it comes to the fashion advice sections, they have photos as well as back up articles that help both men and women visualize what their fashion suggestions are Through the editorial and mail box columns. Fashion magazines can be educational in terms of fashion and lifestyle in that fashion experts give responses on questions posted by readers for clarification. Hence through such replies fashion magazine readers can gain a lot of expertise regarding fashion trends. From fashion magazines you will also learn about the fashionable items that best suit your body type. Through the different clothing styles displayed in the magazines Through fashion magazines, readers get to know about colour combinations that actually match their skin colour and body shape. Since clothing is an instrument that we can use to highlight our good features and hence boosting our morale either at places of work or even at social gatherings. Fashion magazines use attractive online advertisement networks to attract more readers. Using the website, Fashion magazine editors can upload photos that would attract most people who visit the site. The fact that these magazines are colourful is one of the major reasons why most individuals end up reading fashion magazines. Offering the magazine either as a periodical or monthly issue ensures that readers develop a trend of waiting for the next edition to be released so as to buy it. As these magazines contain a variety of general articles, interviews by designers or fashion freaks, help columns for assistance to the readers on discounted stores where they can get those products. Charging a normal price for a magazine makes it more attractive, as it tires to cater for all classes of people in society. This way a magazine records more sales and is greatly appreciated by most people. Most fashion magazines consist of five parts on average with some having an extra part for exclusives. These parts are the cover page, cover story, editorial, mailbox, feature and the exclusive section. The cover page of the fashion magazine consists of both the front and back cover pages. These pages are generally the photos of top models or public figures clad in the most recent and fashionable clothes, shoes and cosmetics. The cover story section consists of a short article in the magazine whose subject matter appears in its front cover of the magazine. For the editorial section it is a letter from the senior editors of the fashion magazine to the readers congratulating them for sending in their comments, questions and more so for actually buying the magazine reflecting the opinion of the readers towards the magazine. The mailbox section consists of a subscription form for readers who would want the magazine mailed to their mail box. In the feature section, fashion reality shows w hich are one of the major parts of the fashion magazine are included. The exclusives section features those new releases in the world of fashion like cosmetics, clothes, iPods and other products. Providing a fashion magazine entails undertaking a very detailed research in order to assess the prevailing mood of a particular season and also so as to identify the trends to be photographed and articles to feature in a particular edition. Photos of galleries and runway shows and of gifts, holiday destinations make up the larger part of fashion magazines. However, in order to make those photos to look perfect they have to be edited which is normally carried out by fashion magazine editors. Hence the reason why most fashion editors use such publishing software such as adobe Photoshop to edit the photographs collected from their research.

Open Polytechnic Nz Operations Management Assignment 1 T3 2012

| 71232 Operations Management| Assignment 1| | Matt Hinkley 3319696| 12/10/2012| | Contents Question 1: Operations management role2 Question 2: Types of production4 Question 3: Environmental factors5 Question 4: Strategic options [case provided]6 Case question 1 (customers)6 Case question 2 (competitors)6 Case question 3 (strategic decisions)6 Case question 4 (expansion issues)7 Question 5: Measures of quality8 Question 6: Types of quality management9 Works Cited10 Figures Figure 1: Company structure2 Tables Table 1: Quality characteristic measurements8Part A: Nature of operations management Question 1: Operations management role I would imagine that my role would be to ensure the profitable and reliable running of services. A bus service is a continuous service which runs to a schedule on a predetermined route. Our customers base their movements around our schedule and will expect us to adhere to those times. Figure 1 below is an indication of the simplified assumed structure of the company essay writers world reviews. I have not allowed for maintenance workshops and such like and have assumed that these functions are outsourced to suppliers.Figure [ 1 ]: Company structure The interactions between the departments are on a two way information route and feedback is gathered from the customer by the frontline staff. This could also include the drivers or ticket staff. The long term strategies of the company would be managed by the CEO and their senior team which would then be fed down to the operations manager for the day to day management to deliver these goals. Operations would see to the efficient running of the services and provide any early warning signs in their reports to the senior management.An interface with the customer would also be recommended by way of an occasional MBWA (management by walking about) style. This enables a personal interaction with both the staff and the customer. Close relations with suppliers should be kept with the finance side of the relationship being managed by the accounts department. Maintaining this degree of separation enables the ‘good cop bad cop’ kind of relations which can be of great benefit when bills come due. Question 2: Types of production The bus company is a transportation operation, as it transports people. It works as a mass services production process type.This is demonstrated in the fact that it has many customer transactions, involving limited contact time and little customisation (Nigel Slack, 2011). It does not store stock but you could argue that resources are stored in the form of bus spares and fuel should they have their own depot rather than outsourcing these items. The customers are queued in as much as the wait to be picked up on the route but they are not defined in a customer list or database. Question 3: Environmental factors As with any business there are more than one company vying for the limited number of consumers.Running busses you will have very little s cope to be better than your competition so you need to be very careful how you do it. There will be a couple main reasons why your customer chooses you which will be price, route, condition of vehicle and convenience. Breaking the four task environments down and assuming that there is a counter to each of the factors, we can reduce the impact as follows: Competitors: You could be cheaper or more regular than the competition, perhaps have newer buses which don’t smoke so badly as the others.Try to offer services on the routes which the competitors would struggle to compete on. Customers: The customer is king (or Queen). The most effective way to encourage New Zealand customers is by price. Kiwis love a bargain (Edmunds, 2012). Be it the one day special or concessions for demographic or regular users. But your price will not matter if the route is in the wrong place so location is a major factor when looking for the target customer. I’d probably hit high density student areas, they have low income and require transport regularly.Suppliers: The suppliers in this case would be our vehicle manufacturers, stationary suppliers and most probably land to operate from. You can enter into long term contracts with the suppliers and bulk order to reduce costs. But as with every business we are our suppliers’ customer so shop around. The only restraint is location. Buses are easy to buy direct from Japan with parts sourced just as easily. Suppliers will cause your variable costs to change and as such will have a greater impact on your margin which needs to be passed on to your customer.Building good solid relationships is imperative. Labour market: â€Å"The central bank expects unemployment of 7. 1 percent in the March 2013 year, falling to 5. 9 percent in 2014 and 4. 9 percent in 2015, according to forecasts in the MPS. That's more pessimistic than the 6. 4 percent, 5. 3 percent and 4. 9 percent forecasts in September† (BusinessDesk. co. nz, 20 12). With unemployment predicted to be falling and the labour market choosing to head to Australia in droves it makes the pickings slim.A business like the bus company will require skilled trades people to service the busses unless it out sources this and clerical people to administer the day to day operations. This is on top of the drivers and management team. Labour is a large cost for the company and retention is a big cost reducer, by keeping training and trained staff within the organisation. I fly to PNG where I work on a mine site, every time I get into a conversation with the bus driver taking me between international and domestic they ask if I can get them a job as a driver on the mine site.Question 4: Strategic options [case provided] Case question 1 (customers) Currently the customer base for HollyRock is teens and school aged youths. They have been referred to in the article as â€Å"Young people†. There may be some parents who also attend the restaurant but I wou ld assume from the way the article reads this would be in accompaniment of younger people. Case question 2 (competitors) From the article we can see that there are two possible current competitors in the area.These are the pizzeria which serves similar food to HolyRock in as much as Pizza and Robb’s restaurant which opens Friday evenings also. Although neither of these are competing for the same demographic as HolyRocks but they do have similarities in goods and services. It is also mentioned in the article that fast food chains had had difficulty in the past gaining approval to operate but, in time these may be able to move into the area. Case question 3 (strategic decisions) To fully answer this question we should look at the details for each component: 1.Structural. a. Location: Large old house in the middle of a retail area 15mins walk from the schools. b. Capacity: Ample parking and facility to seat 75. c. Technology: Low to mid technology level. 2. Infrastructure d. Wor k-force: 3 staff, cook, counter staff e. Quality Management: Nothing is mentioned regarding the Quality Management but I would assume this would be handled on a customer feedback system. f. Organisation design: A flat structure with an owner manager. Compact enough to manage easily and able to adapt to its target audience easily. . Policies and procedures: There was no mention of policies. Procedures are simple with food orders being taken with the issue of a number, empties and waste is collected on a continuous service system. Events seem to managed by the customer with a board in place for bands to volunteer to play. The initial concept was for the local young people to have somewhere safe to be able to gather and ‘Hang out’. The structure of the business would support the initial concept in that it is simple to manage and adapt to the needs of the client.It has furniture that is moveable to accommodate the groups at the time and the venue offers enough space to cate r for the needs of the customer. If the organisation were to grow past the current system then other changes would need to be brought into place which would then mean tighter management would be needed which would most likely mean a change in infrastructure. I would therefore say that the decisions do support each other and that of the overall strategy of HolyRocks. Case question 4 (expansion issues)The proposed enhancements would step completely outside of the current company structure. Although the base idea is similar in so much as it is a supply of food to customers the demographic is vastly separated. Some of the issues to consider are as follows: * Direct completion with Robb’s restaurant. An already well-established lunch and breakfast coffee time shop. * Is the location right for the stay at home mum? We note that it’s close to the high school, but there is no mention of other facilities which would attract the new client base. * Interior decor.Do rock posters and picnic tables attract stay at home mums looking for a coffee, a chat and some finger food? * With younger children coming onto the premises are there implications to the high school kids being turned off the idea of it being a ‘Hang out’? * Suppliers for the different food types will possibly differ, so more contracts need to be administered and accounts. * Extra equipment will be needed for coffee production and the storage and display of finger foods. As these are generally uncooked foods they need to be stored separately from the other food types.Different skills/personalities of staff required. Although there may be more intricate details regarding food, health and hygiene legislation the main points to consider are the local competition and the site suitability for the operation. It may be worth considering the option but at another location and sponsoring the new location with some brand attachment. Part B: Quality management Question 5: Measures of quality Us ing the table system as shown in the set text, the quality characteristics which we can measure would be the following: Quality characteristic| Variable| Attribute|Functionality| Number of meals served| Was the food acceptable| Appearance| Number of seats and layout| Were they clean in a timely manner| Reliability| Bands playing or meals delivered on time| Were there any complaints| Durability| Is the venue keeping up with the times| Are the trends of the young people being followed| Recovery| Meals rectified or bands removed| Did the customer feel the staff acted accordingly and timely| Contact| The extent that customers feel well treated by staff (1 to 5 scale)| Did the customers feel that the staff were helpful (yes or no)| Table [ 1 ]: Quality characteristic measurementsWe could easily apply functionality, appearance and contact to this business with contact being our quantitative measure. Functionality would be measured on the number of meals served against the number returned due to poor quality. Appearance would be a general measure by the management as to the tidiness of the venue throughout the shift. Contact could be measured through a quick and easy 2 question tick slip with the customer at the end of their visit. This could be a voluntary measure as people with high opinions are certain to leave feedback if it is made easy for them. Question 6: Types of quality managementThere are a range of available approaches such as TQM, Six Sigma and ISO 9000. Briefly each of the systems are as follows. Total Quality Management (TQM) is a comprehensive and structured approach to organizational management that seeks to improve the quality of products and services through ongoing refinements in response to continuous feedback. TQM requirements may be defined separately for a particular organization or may be in adherence to established standards. TQM can be applied to any type of organization; it originated in the manufacturing sector and has since been adapted for use in almost every type of organization, TQM is based on uality management from the customer's point of view (Rouse, Total-Quality-Management, 2005). Six Sigma is a management philosophy developed by Motorola that emphasizes setting extremely high objectives, collecting data, and analyzing results to a fine degree as a way to reduce defects in products and services. The Greek letter sigma is sometimes used to denote variation from a standard. The philosophy behind Six Sigma is that if you measure how many defects are in a process, you can figure out how to systematically eliminate them and get as close to perfection as possible.In order for a company to achieve Six Sigma, it cannot produce more than 3. 4 defects per million opportunities, where an opportunity is defined as a chance for nonconformance (Rouse, Six-Sigma, 2006). ISO 9000 is a series of standards, developed and published by the International Organization for Standardization (ISO), that define, establish, and mainta in an effective quality assurance system for manufacturing and service industries. The ISO 9000 standard is the most widely known and has perhaps had the most impact of the 13,000 standards published by the ISO.It serves many different industries and organizations as a guide to quality products, service, and management (Rouse, ISO-9000, 2005). From the three approaches above only two would lend themselves to our diner environment, these are the TQM and the ISO-9000 approaches. The Six Sigma philosophy is extremely complex to implement and can take years to show any real savings from a financial perspective. It is also not appropriate to our scenario as it better suits mass production or production line businesses. Of the two which are left I would use the TQM approach.It has a far better management system and would suit this small close knit workforce. The customer feedback would be available as to monitor the results and give indicators to the improvement strategy. The ISO-9000 sys tem is a more formal and managerially implemented system which would detract from the empowerment of the employees in this case, although there may well be some standards within the ISO-9000 that could be used in the TQM structure. Works Cited BusinessDesk. co. nz. (2012, December 6). NZ official unemployment rate overstates labour market woes, RBNZ says. Retrieved December 10, 2012, from www. sharechat. co. nz:

Nutritional paper

a. How did your recorded protein intake compare with the recommendation of the CNPP? Well, if my protein intake would be compared to the Nutritional recommendation of CNPP, I am not only doing well, I was able to surpass the requirement. In fact my total protein intake is around three times than the required amount. By having such a high protein diet results to a healthy living because of the following reasons: Protein aids in the proper maintenance of body tissues, Protein composes a large part of our body’s muscles, system organs, enzymes and hormones; without which one’s body can never function properly. Without significant amount of protein in our body, we can never live because proteins are one of the primary building blocks, specifically hemoglobin, which helps to bring oxygen throughout the body. The body’s enzymes are also composed of Protein, which also composes antibodies to help our body fight against diseases and viruses. Also the body needs a lot of protein to develop well. Without protein the skin will rapture easily because it lacks Elastin, the specific macromolecule that gives elasticity to the skin. b. If your recorded protein intake was too high or too low, which foods might you change to achieve your goal and keep other nutrients in balance? Protein can basically be found in fish, meat, poultry, pork, lamb, shellfish, milk, cheeses, eggs, beans, tofu and many more. So basically if I lessen my food intake when it comes to the different kinds of food mentioned above, I can normalize my protein intake. Why normalize my protein intake, considering I mentioned a lot of benefits earlier in this paper? Every time I eat too much protein packed food, I am at risk of having high cholesterol, not only that but it also gives way to kidney complications. Considering that Protein filled foods have cholesterol, it also heightens the risk of having heart attack. c. Which foods in your recorded daily intake provide protein? As mentioned above, fish, meat, poultry, pork, lamb, shellfish, milk, cheeses, eggs, beans, tofu and nuts are examples of food that I eat that provides me with more than enough protein for my daily diet. d. Is the protein in each of these foods complete, or are they incomplete, thus combining to become complementary? Considering the fact that at the end of the day, I was able to eat tree times the recommended protein intake, I can definitely say that the protein in the food that I eat on a daily basis is complete. Not only that, but the food that I eat with protein has other food groups such as carbohydrates, and fats, hand in hand with vitamins and minerals that is good for my everyday diet. e. How much of your daily recommended protein intake did you achieve? Were you surprised by that number? If your protein is not where it needs to be, what can you do to bring it into the recommended range? Be specific. I was able to achieve 165gm (294.64 %) protein intake considering that the normal protein intake is 56gm (100%). I am surprised considering that I ate more than enough protein filled foods that what was recommended. Needless to say, I don’t need to increase my protein consumption but instead lessen it. f. Why is your protein intake within a recommended range important? What are the effects of too much protein? What happens if you consistently eat too little protein? If I eat less than what was recommended amount as I was explained above will hinder my body’s metabolism, weaken my muscle structure, weaken my immunity and decrease the amount of oxygen that flows through my blood. Another bad effect of too little protein intake would result to the slow rapture of the skin, and also my internal organs. g. Did your fiber total meet 100 percent of the recommendation for you as calculated by the CNPP website? I was only able to achieve a total of 71.79 percent of the goal when it comes to fiber intake. Since I barely passed my fruit and vegetable consumption requirement I was not able to take in enough fiber in accordance to the daily recommendation; considering that vegetables and fruits are the food groups which are considered fiber rich. Similar:Â  Nutrition h. Did you think your intake was too high, too low, or just right? Why do you think so? Fiber rich foods are important because they aid in proper digestion, plus they don’t have any bad effect in our body. So therefore it is not a question of having too much fiber but instead having too little fiber intake. Considering I was only able to reach 71.79 % of the recommended fiber intake, I think it is low and should be improved so that I can at least aid my body in the digestion of everything else I eat. i. Did your diet meet the minimum number of servings of foods from each fiber-containing group? Considering I ate enough vegetables and fruits to fulfill the daily requirement, I think I was able to eat enough fiber-containing food. The only problem is that I was not able to eat fiber-rich food. j. If you did not meet your minimum fiber requirement, which fiber-containing groups (fruits and vegetables) fell short of the recommended intake? Fruits can be considered the cause since I was only able to eat enough fruits to meet the requirement. Plus, not all fruits are as fiber rich as pineapples. k. Which specific foods provided the most fiber in your day’s meals? Which provided the least? Identify trends in your food choices that would affect your fiber intakes. Fruits and a various vegetables provided me with the fiber I needed. Grain has a small chance of having fiber but it still has some. But meat and milk has no fiber at all considering that they complete most of my diet would be the cause for my lack of fiber. l. What alterations might you make among your vegetables, fruit, meat and alternatives, or grain choices to increase the fiber in your meals? Possible alterations on my meals would be as follows: Eating oats, brown rice, mountain rice and unpolished rice instead of the normal type of grains; eating high fiber fruits such as Pineapples, Blackberries and Blueberries; eating meat that contains less fats so that my body wont need that much fiber to clean it out of my system; and eating a lot more vegetables, specifically the green type of vegetables. m. What contributions do meats and milk products make to the day’s fiber total? What advice about fiber would you give to someone who emphasizes meat and milk products at each meal? How would you tell him or her to change his or her diet? What foods would you tell him or her to include in his or her diet? Meats and Milk does not contain any fiber what so ever. Basically, if one prefers to eat an all meat and milk diet, one will not receive a single ounce of fiber in what they will be eating. Therefore I would suggest that the person increase their fiber consumption by eating unpolished rice, oats, fruits and vegetables. n. Did your meals include fiber-rich bean dishes such as chili, beans in a salad, or split pea soup? Anyone interested in obtaining fiber should find ways to eat some legumes each day. Unfortunately my diet does not contain much of all the beans included above, but knowing perfectly that I have to eat legumes such as beans I will decide to include it much more often than I already do. o. If you chose to drink fruit juice instead of to eat whole fruit, what would happen to the fiber content of your diet? If you chose to drink purchased fruit juice instead of to eat whole fruit, what would happen to the calorie content of your diet? There are some pros and cons when it comes to drinking fruit juice versus eating whole fruit. First of all, whole fruits contain more fiber than any juice drink can possibly have. On the other hand, fruit juices have fixed amounts of calories, vitamins, and carbohydrates such as fiber, therefore it is much easier to control ones intake of calories than simply estimating it when I eat whole fruits; since fruits are not all have the same sizes and nutritional content. J. Anderson, S. Perryman and L. Young Anderson, J., Perryman, S., and Young, L. Dietary Fiber. December 7, 2007 from http://www.ext.colostate.edu/PUBS/FOODNUT/09333.html North Western Nutrition. Nutritio Fact Sheet: Protein. December 7, 2007 from http://www.feinberg.northwestern.edu/nutrition/factsheets/protein.html Fuchs CS, Giovannucci EL, Colditz GA, et al. Dietary fiber and the risk of colorectal cancer and adenoma in women. N Engl J Med 1999; 340:169-76.

What Exactly Is a Pure Substance

You may have wondered what is meant by the term pure substance. Heres a look at what a pure substance is and how you can tell if a substance is pure or not. In a nutshell, a pure substance is any single type of material. A substance can be anything. It doesnt have to consist of a single element or type of molecule. Pure hydrogen is a pure substance. So is pure honey, even though it consists of many different types of molecules. What makes both of these materials pure substances is that they are free from contamination. If you add some oxygen to the hydrogen, the resulting gas is neither pure hydrogen nor pure oxygen. If you add corn syrup to the honey, you no longer have pure honey. Pure alcohol could be ethanol, methanol or a mixture of different alcohols, but as soon as you add water (which is not an alcohol), you no longer have a pure substance. Got it? Now, its worth keeping in mind, some people define a pure substance to be a material that consists of one type of building block of matter. If this definition is used, only elements and compounds are pure substances, while homogenous mixtures are not considered to be pure substances. For the most part, it does not matter which definition you use, but if you are asked to give examples of pure substances as a homework assignment, go with examples that meet the narrow definition: gold, silver, water, salt, etc.